Fanatics takes bigger NHL design role with all-32 team Hometown Remix jerseys
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Fanatics and the NHL launched Hometown Remix, a special-edition uniform and apparel program spanning all 32 NHL teams, deepening Fanatics' design role in league merchandise. The program marks an expansion of Fanatics' involvement beyond standard replica jerseys, giving the company greater creative control over marquee league products. The move underscores Fanatics' growing grip on licensed sports apparel, where it already holds long-term manufacturing and retail rights across major North American leagues. For the NHL, the rollout offers a new merchandising revenue stream and fresh product cycles between traditional jersey launches. Watch for how quickly the Hometown Remix line moves through retail channels and whether other leagues follow with similar all-team special editions.
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Fanatics, NHL